Indian startup Rocket has unveiled its AI platform designed to deliver McKinsey-grade consulting reports and product strategies at a fraction of the cost of traditional firms.
Based in Surat, India, with operations in Palo Alto, Rocket 1.0 generates detailed PDF documents covering pricing, unit economics, and go-to-market plans from simple text prompts.
Disrupting High-End Consulting
The platform's $250 monthly tier allows users to produce two to three comprehensive research reports, undercutting McKinsey fees that often run into thousands of dollars.
Rocket draws from over 1,000 data sources, including Meta’s ad libraries and Similarweb’s API, to synthesize competitive intelligence and track website changes and traffic trends.
From Vibe Coding to Strategy Powerhouse
Founded by CEO Vishal Virani, Rocket raised $15 million in seed funding last September from Accel, Salesforce Ventures, and Together Fund.
Since then, its user base has surged from 400,000 to over 1.5 million across 180 countries, with 20-30% being small- and medium-sized businesses.
Virani emphasizes that while code generation is commoditized, deciding "what to build" remains a critical gap that Rocket fills with strategic insights.
Impact, Growth, and Future Horizons
Operating at over 50% gross margins and ~$4,000 annualized revenue per paying user, Rocket positions itself as an accessible tool for AI-assisted business decisions.
Unlike pure coding AIs like Cursor or Replit, Rocket focuses on high-level strategy, though users are advised to validate outputs.
With human support available and plans for ongoing enhancements, Rocket aims to democratize elite consulting, potentially transforming how startups and SMBs compete globally.
Visit Rocket's platform to explore this game-changing AI for product strategy.
Maria Lourdes
