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New Horizons

Largest IT Training Provider in the World

About New Horizons


Founders & Key People

Pralad Manoharan

Digital Marketing Manager

I'm a digital marketing expert in the training and development industry, this are my achievements: 1) Over 3.3 million worth of scholarship contract fulfillment via digital ads for bumiputera candidate across 3 different subjects (Big Data, Cybersecurity, Cloud Computing) 2) 21 events (free) conducted where the participants recruitment average 300 registration, with 100 turnup for online event and 120 registration, with 70 turnup for offline event 3) Generated close to RM 500,000 in direct and indirect online digital sales for B2B/B2C in the fiscal year of 2019. 4) Generated about 6,000 leads online for the Training & Development Industry These are my skills set: 1) Run high converting Facebook Ads, mastered all elements of FB Ads from bidding strategy, using the right objective tactics, budget setting and ads creation 2) Run high converting Google Ads, mastered all elements of Google Ads from bidding strategy, keyword optimization and text ads writing 3) Creating and ideation of high converting websites and landing page (pre-dominantly using Wordpress) 4) Setup CRM (Zoho, Hubspot) for managing marketing pipeline 5) Email Deliverability and Email Sales Campaign ideation and running profitable email campaigns


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