Adjoe Revolutionizes Mobile Ads: Turning Interruptions into In-App Rewards for LINE and ShopBack

German startup adjoe is pioneering a new era in mobile advertising by converting ad interruptions into engaging in-app rewards.

Highlighted in Tech in Asia's Startup Spotlight, adjoe empowers popular apps like LINE and ShopBack to create game arcades where users earn points rather than facing intrusive ads.

Transforming User Experience with Rewarded Play

Through its flagship Playtime and Arcade solutions, users discover top mobile games within host apps and unlock rewards by hitting milestones or spending time playing.

This opt-in model significantly enhances user retention and satisfaction, making advertising feel valuable instead of disruptive.

Financially supported by media powerhouse Bertelsmann, adjoe has established itself as a leader in rewarded ad tech since its inception.

Proven Impact on Engagement and Revenue

Recent partnerships, including with LINE in Taiwan, have driven millions of point redemptions and boosted daily active users.

Publishers report up to 150% revenue increases via higher eCPMs during personalized in-app promotions powered by adjoe.

Advertisers achieve superior ROAS through high-quality installs and deeper user engagement from time- and event-based campaigns.

Recognized as the #1 rewarded ad network in AppsFlyer Performance Index 2025 across regions, adjoe continues to set industry benchmarks.

With expansion plans in Asia, adjoe is poised to reshape app monetization amid growing demand for user-centric ad solutions.