Atome and Jollibee Partner to Boost Card Acceptance Across 1,300+ Philippine Stores

Singapore-headquartered Atome, a leading digital financial services platform, has teamed up with the Philippines' restaurant powerhouse Jollibee in a strategic year-long partnership.

The collaboration enables acceptance of the Atome Card at over 1,300 Jollibee stores nationwide, enhancing payment flexibility for millions of diners.

Partnership Details and Expansion

This initiative builds on Atome's rapid growth in the Philippines, where it has issued more than two million cards, with 80 percent going to first-time cardholders.

Users of the Atome Card frequently rely on it for everyday essentials like groceries, transport, fuel, utilities, and dining experiences.

Historical Context and Achievements

Prior to this deal, Atome secured the Digital Lending Product of the Year award for its card at the 2025 Global Retail Banking Awards in Singapore.

Last year, Atome also forged a $48 million partnership with Maya Bank, solidifying its foothold in Philippine fintech.

Impacts on Customers and Businesses

For Jollibee customers, the partnership introduces more convenient payment options, promoting financial inclusion across Metro Manila, Luzon, Visayas, and Mindanao.

Jollibee aims to diversify its payment methods, supporting its mission to make dining accessible to a broader audience.

Executive Insights and Future Outlook

Reynaldo “Kakam” P. Gabunada Jr. of Jollibee Philippines emphasized how the tie-up enhances customer convenience.

Christian Quiros, President of Atome Philippines, highlighted the goal of embedding flexible payments into daily life.

Looking ahead, this one-year collaboration sets the stage for potential long-term growth in digital payments within the Philippine F&B sector.