Indian Startup Anthropic Software Sues US AI Giant Anthropic Over Brand Confusion and Search Dominance

Anthropic Software Private Limited, an Indian startup based in Belagavi, has filed a lawsuit against US-based AI company Anthropic PBC alleging passing off and brand confusion.

The Belagavi court recognized the urgency of the matter and allowed the case to proceed without mediation, with a hearing scheduled for February 16, 2026.

Background of the Indian Firm

Founded in 2017, Anthropic Software specializes in digital platforms for education and government sectors, targeting rural and underserved regions in India.

The company has developed patented products including an AI-enabled education ERP system, competitive examination ecosystem, Wi-Fi monetization platform, and driving safety solutions.

Through continuous use since inception and key partnerships, Anthropic has built significant brand equity and distinctive meaning in the Indian market.

Claims Against the US AI Leader

Anthropic PBC, recently expanded into India with an office and leadership by former Microsoft executive Irina Ghose, has dominated search rankings on platforms like Google.

This displacement has made it harder for the Indian firm to be found online, causing confusion among users, customers, and stakeholders.

Google's investment in the US company exacerbates the issue, prioritizing global results over local brand recognition.

Potential Impacts and Future Implications

The lawsuit seeks a permanent injunction, damages, and withdrawal of Anthropic PBC's services from India.

It highlights risks for local startups losing visibility to global giants amid rapid AI expansion into emerging markets.

A ruling in favor of the Indian firm could set precedents for trademark protection and fair search practices in India's tech ecosystem.

The upcoming hearing may reshape how international AI companies approach branding and market entry in India.