Supertails Raises $30M Series C Funding Led by Venturi Partners to Transform India's Pet Care Landscape

Supertails, a leading Bengaluru-based pet care platform, has secured $30 million in its Series C funding round.

The investment was led by Singapore-headquartered Venturi Partners, with participation from Nippon India Alternative Investments, Titan Capital, Fireside Ventures, RPSG Capital Ventures, Sauce VC, and Saama Capital.

A Growing Force in Pet Parenting

Founded in 2021 by ex-Licious executives Varun Sadana, Aman Tekriwal, and Vineet Khanna, Supertails has evolved from an e-commerce platform to a comprehensive pet care ecosystem.

The company now offers over 30,000 SKUs including pet food, toys, and essentials, alongside veterinary consultations, grooming, and pharmacy services.

With four operational clinics in Bengaluru providing 24-hour care and advanced facilities, Supertails covers nearly 90% of the city with at-home vet services responding in 60 minutes.

Expansion Plans and Market Impact

The fresh capital will fuel rapid expansion, targeting 15 clinics in Bengaluru within six months and over 100 nationwide in three to five years.

Supertails aims to scale dark stores to 60 across Bengaluru, Delhi, and Mumbai for 30-minute quick delivery by March, extending to top 10 cities soon after.

This funding underscores the booming Indian pet care market, driven by rising pet ownership and a shift towards pet parenting amid post-COVID trends.

Co-founder Vineet Khanna highlighted the focus on building trust through healthcare and quick access, targeting ₹1,000 crore ARR in 36 months.

Venturi Partners' Sarvesh Nevatia praised Supertails' customer-first execution, positioning it to shape scalable pet care in India.

Already profitable post-marketing with 60-70% YoY growth, Supertails eyes 1 million customers and 90-200% annual growth in the coming years.