Geniebook Plans Selective Expansion After Returning to Strong Growth in 2025

Singapore-based edtech pioneer Geniebook announces plans for selective expansion as it returns to robust growth in 2025.

The firm achieved positive EBITDA across multiple quarters this year, signaling a successful turnaround from post-pandemic challenges.

Overcoming Post-Covid Hurdles

Founded in 2015, Geniebook faced revenue dips and layoffs in 2023 amid a tough edtech landscape.

By pivoting to a hybrid model combining AI-driven online learning with physical centers, the company stabilized operations.

Hybrid Strategy Fuels Profitability

Geniebook now operates seven hybrid centers in Singapore, with two more slated for opening soon.

Acquisitions of two offline providers bolstered its footprint, achieving positive cash flow over three straight quarters.

Revenue held steady at around $15.5 million, while AI personalization served over 200,000 students effectively.

Future Outlook and Regional Impact

Looking to 2026, selective expansion targets high-potential markets like Vietnam and Southeast Asia.

This cautious growth approach prioritizes sustainability over rapid scaling in a competitive edtech sector.

The success underscores the viability of human-AI hybrid models for personalized education globally.

Parents and educators anticipate broader access to Geniebook's proven learning rewards and live classes.