Ex-Meta and Slack Engineers Raise $15M to Launch AI 'Deal GPS' for Enterprise Sales Teams
Former engineers from Meta and Slack have created a new platform called Centralize to help sales teams track complex relationships in big deals.
The idea came from a real setback where a key customer almost left because the team missed a change in decision makers.
The Founders' Big Tech Roots Fuel a Sales Innovation
Co-founder Rachit Kataria worked on Facebook Shops at Meta while William Wang built key features like Huddles at Slack.
Their shared experience at top tech firms gave them deep insights into building scalable tools that sales teams actually want to use.
Centralize raised a $15 million Series A led by NEA after an earlier seed round that brought total funding to $19 million.
Investors include Salesforce Ventures and angel Stewart Butterfield showing strong belief in the product vision.
How AI Helps Navigate Growing Buying Committees
The tool uses AI to build live org charts that map stakeholders and flag risks like a champion leaving a company.
It supports multi-threading by finding warm connections and answering questions about budgets or approaches in seconds.
Clients such as Brex and Webflow already use it showing real traction among fast growing tech firms.
Revenue has grown eight times in the past year as more teams adopt the collaborative platform.
A new free tier lets individual reps try it first creating a bottom up path to enterprise adoption.
In a world of bigger buying groups this focus on relationships could reshape how companies close deals efficiently.
