Sonoma Brands Capital

Sonoma Brands Capital is a private equity firm focused on the growth sectors of the consumer economy. We aim to partner with bold, innovative founders on their way to building the world’s next enduring brands across the physical and digital landscape.

Sonoma Brands Capital makes minority and control investments in growth-stage consumer businesses, typically generating at least $5 million in sales. We are omnichannel investors and look for brands that will benefit from our abilities to expand retail distribution and accelerate digital engagement.