Khazin Muzaffar

CEO 

I am a performance marketing specialist with deep, hands on experience running and scaling paid acquisition across Meta and Google. Over the years, I’ve managed high volume campaigns, optimized spend at scale and built repeatable systems around data driven decision making, creative testing and ROI optimization.

My core focus today is combining performance marketing with AI powered media buying solutions. We’ve developed internal systems that automate major aspects of the media buying workflow, from campaign launch and optimization to monitoring, scaling and decision making. These systems are designed to operate faster more consistently, and more efficiently than manual human execution, enabling a 10x improvement in speed and operational output.

By leveraging AI, we reduce human bottlenecks, minimize emotional or delayed decisions and allow media buyers to focus on strategy rather than repetitive execution. Our approach blends real world advertising experience with automation, machine learning and analytics to improve performance, control risk and scale sustainably.

We are actively building and refining AI driven tools that help businesses launch campaigns faster, optimize in near real time, and operate media buying at a level of efficiency that traditional setups cannot match.