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Ilana Nasser

Founder, Vendah 


Join Date

October 2024

Country

Brazil

Gender

Not Specified

Age

Not Specified


About Ilana Nasser

Graduated in IR and entrepreneurship from the University of Southern California, I began my career in agencies managing large clients. Before founding Vendah, I was Endeavor Brazil's Director of Network Engagement, responsible for the sales and relations team with big corps and ambassadors of the organization. At Vendah, I am responsible for the experience of our resellers, guaranteeing they are hooked, motivated and our retention is high.

Companies & Work

Vendah

Vendah

Vendah is building a marketplace that connects digital-first beauty brands to a network of individual sellers across Brazil, powered by embedded microcredit. Brazil is one of the largest beauty markets globally (~$30B), with millions of individuals already selling through fragmented, offline channels that lack modern infrastructure.

After pivoting to a marketplace + credit model, traction has accelerated: GMV is growing ~30% MoM, we’re approaching 1,000 active sellers, and risk-adjusted margins are now positive and improving. We’re building a network of sellers powered by a proprietary credit engine.

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