About
The Dundee story starts with hammocks.
In 1998, Mark started selling hammocks online. Those hammocks turned into an outdoor furniture e-commerce startup that was backed by Sequoia & Insight and eventually sold to Walmart.
Despite building the company in Omaha, Mark had to go to the coasts to raise capital. The Dundee seed was planted: great companies can be built anywhere, and investors need to meet entrepreneurs where they are.
With a midwestern-sized chip on his shoulder, Mark started the fund in 2012 to invest when and where others won’t. Today, with more than 55 investments made and $95M under management, the focus remains the same – partnering early with the best tech entrepreneurs in overlooked markets.
Today, we write $1M checks out of a $40M fund, leading pre-seed and seed rounds in three core areas: Commerce (D2C + Commerce Infrastructure), FinTech, and Supply Chain technology.
We have partnered with more than 100 founders at the seed stage, with those companies building in 25 different cities. Our best investments have been in the biggest underdogs.
Investment criteria
Pre-seed
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Seed
Invests
Series A
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Series B
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Growth
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- Sectors
- E-Commerce & MarketplacesFintechSaaS & SoftwareVenture Capital & Private Equity
- Geographies
- Canada · Sweden · United Kingdom
- Round role
- Leads and co-leads rounds
Highlights
Highlights coming soon
Notable work and milestones will show up here.

