DSG Consumer Partners

We started in 2012 with our eyes set on consumer brands because we believe that they need a differentiated approach to investing and business building. The need was patient capital with a strong focus on brand and business fundamentals.

What we believe in:

• We have a positive sum view of the world.
• Relationships are as important as returns.
• We do our best to drive every investment to a meaningful outcome for the founder.
• We prioritize creating a win-win for the company, our founders, and the fund.
• We back brands that make an impact on the lives of customers and the planet.
• We strive to be learning machines.
• We are unafraid to be alone.
• We invest in themes, not categories.