VTF Capital

We are primarily focused on the commerce technology, digital brand, and pre-consumer logistics space. We are nerds.

We have $48M under management and invest $200k-$1M in pre-seed and seed stage companies.

We invest capital and sweat into innovative vertical commerce and physical retail technology companies and companies that enable greater access and efficiency in those areas.

We are operationally focused investors. More important than the capital we invest, we bring our experience and network and work tirelessly to help you achieve your company’s goals. We only invest in companies we would want to work for.

We want to be the most recommended early-stage capital source by founders redefining commerce and the future of retail.

We invest in early and mid-stage companies serving consumers and SMBs with revenue-positive unit economics, often vertically integrated commerce, retail technology, and SaaS companies surrounding the commerce space.

A company we invest in typically generates revenue in one of three ways. Our experience is that young companies that focus on earning revenue from more than one of these categories experience growth challenges.

The companies we invest in generally have a unique technical advantage adaptable well beyond the product they sell to the world and/or a complete and unique ownership of their supply chain. In this way, they are more about what you don’t see than what you see.