Redrice Ventures

We support founders in creating premium consumer brands, platforms, and related B2B tech solutions.

Often rebels. Sometimes misfits. Always those who see the world differently, who aren’t afraid to break the rules to break new ground.

Great consumer brands define popular culture, rather than reflect it. They don’t just chase a customer base - but foster a fanbase.

They are movements, not just businesses, that focus on community and add value to people’s lives.