Maveron

In the 1990s, Howard Schultz built Starbucks into one of the world's most iconic consumer businesses. In 1998, after taking Starbucks public, Dan Levitan and Howard founded Maveron. They recognized that digital technologies would integrate into people's lives in unprecedented ways. They equally recognized that great teams attacking consumer-focused problems would require a rigorous understanding of human behavior. This belief has remained Maveron's north star for over 25 years.

Since our founding in 1998, our focus has remained consistent: early, true partnerships with non-normal entrepreneurs building consumer brands. It's great entrepreneurs — with passion, curiosity and rigor, courage and integrity — that create iconic brands.

As a firm, we specialize in what we do best: consumer. We invest under the premise that value creation comes through identifying where consumer behavior is changing, especially before it's obvious – and we are obsessed with observing how people live, work, learn, play, eat, and stay well. Often, we look at how technology and consumer centricity are disrupting archaic industries such as real estate, health care, finance, education, food, and energy.

We seek companies that change culture and the way we live. We call it "creating a cauldron of consumer passion."