HOWZAT Partners

The partners of HOWZAT are rather passionate about the internet. Having successfully grown our own businesses, we have successfully raised three funds to invest in high-potential companies in the digital sector.

HOWZAT Partners doesn’t have oodles of money so we have been very selective about our investments. We try to invest in outstanding, early-stage companies with demonstrable evidence of real traction, where we believe we can add value and bring skills that complement those of the talented teams that we actively support.

“HOWZAT” is the cricketing equivalent of ‘Eureka’. To call “HOWZAT” is one of the most exhilarating moments in sport; you have bowled your ball, you have given it your best, you believe you have beaten the batsman, you shout “Howwwzat” and await judgment from the Umpire. Kind of symbolic; right? Well, anyhow, we think it is a relevant, fun, and distinctly British name and that’s how we came to choose it.

We are looking to invest in and build internet businesses that have a “HOWZAT” factor. This may sound a little trite, but we see major changes caused by the internet and the opportunities are genuinely exciting. The right idea; the right business; and the right time; should generate the “HOWZAT” feeling. David felt it when he came across Cheapflights and was involved in acquiring the Company in 2000. We are seeking the same feeling again in the investments we make.