Why India's Olympic stars fail to dazzle on brand endorsement pitch

Quick Summary:

Recognition and recall are the essential qualifications of fame, hence the basics for any celebrity endorsement.

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Neeraj Chopra fell short of gold at Paris this time.

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Category: BusinessFinance

Markets: IndiaFrance

Topics: Brand ambassadors Olympics BS Opinion Manu Bhaker

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-08-16 @ 23:39:28 (4 hours ago)

News Timezone: GMT +5:00

News Source URL: business-standard.com

Language: English

Article Length: 172 words

Reading Time: 1 minutes read

Sentences: 9 lines

Sentence Length: 20 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Business Standard

News ID: 22107025

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Official Website: business-standard.com

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Year Established: 1975

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News Last Updated: 4 hours ago

Coverage Areas: India

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