What is a Competitive Analysis — and How Do You Conduct One?

Quick Summary:

Every time I work with a new brand, my first order of business is to conduct a competitive analysis.

Depending on the industry and the company's objectives, this framework might focus on areas like product features, market share, pricing, customer feedback, and more.Company overview.

Product analysis drills down to discover key differences and similarities in products that share the same general market.

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Article Details

Category: MarketingBusiness

Markets: United States

Topics: Content Analysis Time Competitor Market Sales Competitors Brand Competitive Marketing Product

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-07-22 @ 19:42:56 (11 hours ago)

News Timezone: GMT -5:00

News Source URL: blog.hubspot.com

Language: English

Article Length: 3972 words

Reading Time: 23 minutes read

Sentences: 254 lines

Sentence Length: 16 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © HubSpot

News ID: 21736947

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About HubSpot

Main Topics: MarketingBusiness

Official Website: blog.hubspot.com

Update Frequency: 19 posts per day

Year Established: 2006

Headquarters: United States

News Last Updated: 10 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT -5:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #2

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