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Western Union Media Network Taps Magnite to Expand Advertising Capabilities

GlobeNewswire LogoGlobeNewswire2d ago

Western Union Media Network Taps Magnite to Expand Advertising Capabilities - GlobeNewswire

Quick Summary:

NEW YORK, April 16, 2025 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an agreement with Western Union to support growth of the financial services company’s new Media Network business.

"We are excited to see this collaboration continue to grow as we scale our Media Network business.” "We’re proud to support Western Union Media Network’s entry into advertising by helping them activate efficiently on all fronts,” said Stephanie Reustle, Head of Commerce Media at Magnite.

Using Magnite's Curator Marketplaces for self-serve audience extension, Western Union Media Network is providing its customers access to a multicultural audience leveraging anonymized transaction data against Magnite inventory.

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Article Details

Author / Journalist: Magnite, Inc.

Category: Technology

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-16 @ 12:00:00 (2 days ago)

News Timezone: GMT +8:00

News Source URL: globenewswire.com

Language: English

Article Length: 558 words

Reading Time: 4 minutes read

Sentences: 18 lines

Sentence Length: 31 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © GlobeNewswire

News ID: 27948500

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About GlobeNewswire

Main Topics: Technology

Official Website: globenewswire.com

Update Frequency: 13 posts per day

Year Established: 1998

Headquarters: China

News Last Updated: 11 hours ago

Coverage Areas: China

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #116

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