Under wraps: Zepto silently replaces Pass with Rs 1 'Daily' programme

Quick Summary:

Zepto is set to retire its flagship membership program Zepto Pass for Zepto Daily, which is under pilots with select users in some pincodes.

Zepto and Blinkit closely chased each others' daily active users as of March, as per data from Sensor Tower cited by BofA.

It launched the programme in February last year after a pilot.

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Article Details

Author / Journalist: Akshita Toshniwal

Category: StartupsEconomyBusiness

Markets: India

Topics: Zepto Privacy Information Pass Terms Available Data Programme Select Service Policy

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-07 @ 08:19:53 (19 hours ago)

News Timezone: GMT +8:00

News Source URL: yourstory.com

Language: English

Article Length: 225 words

Reading Time: 2 minutes read

Sentences: 18 lines

Sentence Length: 13 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © YourStory

News ID: 27646189

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Main Topics: StartupsEconomyBusiness

Official Website: yourstory.com

Update Frequency: 24 posts per day

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