UEFA Champions League Adds Crypto.com as Multi-Year Sponsor

Quick Summary:

The Singapore-based Crypto.com has become a global sponsor of the European soccer league, spanning gameday events and ad campaigns.

Sponsorships of sporting leagues and teams by crypto firms accelerated sharply in 2021 and 2022, driven by the big spending of exchange FTX.

In 2021, the crypto exchange struck a 20-year deal worth $200 million to secure naming rights for the Los Angeles Lakers’ home stadium in California.

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Article Details

Author / Journalist: Liz Napolitano

Category: Crypto

Markets: EstoniaAustriaSingapore

Topics: Champions League Crypto.com Business Sponsorships Sports Sports UEFA Champions League

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-08-14 @ 17:01:06 (13 hours ago)

News Timezone: GMT +8:00

News Source URL: decrypt.co

Language: English

Article Length: 441 words

Reading Time: 3 minutes read

Sentences: 17 lines

Sentence Length: 26 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Decrypt

News ID: 22080044

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About Decrypt

Main Topics: Crypto

Official Website: decrypt.co

Update Frequency: 5 posts per day

Year Established: 2018

Headquarters: Estonia

News Last Updated: 15 hours ago

Coverage Areas: Estonia

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #63

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