Trump’s tariffs mean brands will lose customer loyalty—and winning it back is incredibly hard

Quick Summary:

Tariffs don't just disrupt supply chains.

They disrupt relationships between brands and customers.

Consider which products are most integral to customer acquisition and loyalty and protect those price points at the expense of maintaining margin.

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Article Details

Author / Journalist: Nataly Kelly, Nataly Kelly

Category: EconomyBusiness

Markets: United States

Topics: Inflation Donald Trump Marketing Business Commentary Brands Tariffs and trade Tariffs

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-07 @ 15:36:48 (22 hours ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 1111 words

Reading Time: 7 minutes read

Sentences: 7 lines

Sentence Length: 159 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Fortune

News ID: 27663780

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About Fortune

Main Topics: EconomyBusiness

Official Website: fortune.com

Update Frequency: 52 posts per day

Year Established: 1929

Headquarters: United States

News Last Updated: 8 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

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Website Security: Secure (HTTPS)

Publisher ID: #95

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