‘Tis the season to be shopping: Can businesses still capitalise on sales events in APAC?

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The story "‘Tis the season to be shopping: Can businesses still capitalise on sales events in APAC?" was covered 12 hours ago by e27, a news publisher based in Singapore.

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‘Tis the season to be shopping: Can businesses still capitalise on sales events in APAC? - e27

Quick Summary:

Major shopping events like Alibaba Group’s Singles’ Day, Black Friday, Cyber Monday and Lunar New Year are famed for offering huge potential for e-commerce businesses to boost sales and attract new customers who are eager to stretch their dollars.

A common mistake merchants make is to base their payment method selection solely on the characteristics of their home market.

The differentiating factor lies in how merchants tailor the payment flow to meet their customers’ expectations to create a customised experience, a shop-for-one genuinely.