Thumzup revolutionizes influencer marketing, enabling individuals to monetize their video posts on Instagram Reels by partnering with participating advertisers.Los Angeles, CA, Nov.12, 2024 (GLOBE NEWSWIRE) -- Thumzup Media Corporation ("Thumzup" or the "Company") (Nasdaq: TZUP), a leading provider of innovative social media branding and marketing solutions which allow businesses and brands to pay customers and fans cash through Venmo and PayPal for their posts on social media, today announced the beta launch of its highly anticipated video capabilities, including integration with Instagram Reels (Instagram and its trademark are owned by Meta Platforms, Inc.).
Reels account for 50% of time spent on Instagram.(Meta Investor Relations)Instagram Reels are played over 140 billion times a day.(Instagram for Business)Over 35% of Instagram feed posts are Reels.(Datareportal)The average Instagram Reels engagement rate is 1.23%.(Socialinsider) The beta launch allows Thumzup to gather both advertiser and user feedback and fine-tune the video experience before a full-scale rollout.
We expect Thumzup’s Instagram Reels integration will be transformative for our community, advertisers, and shareholders.” The addition of our new video posting feature provides users with multiple ways to engage and share content, building upon its successful track record with single-photo posts.
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