Tamil content creators and social media marketers decode the power of vernacular content

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The story "Tamil content creators and social media marketers decode the power of vernacular content" was covered 14 hours ago by YourStory, a news publisher based in India.

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Tamil content creators and social media marketers decode the power of vernacular content - YourStory

Quick Summary:

Sakthivel Pannerselvam, guerrilla marketer and author; Suresh Radhakrishnan, Founder of edtech startup Mypreneur; and Dharaneetharan GD, Founder & CEO of digital marketing agency Social Eagle; share valuable lessons on how to make a breakthrough in the content creation space.

Radhakrishnan, who has over 18 years of experience in IT, hospitality and training, and the food industry, launched Chai Kanth, a tea outlet chain in 2016, and later went on to train close to 40,000 people.

Sharing valuable wisdom on how to make a breakthrough in the content creation space, the trio said small issues such as how to file GST' or how to gain following often hinder small businesses from taking off.