Southeast Asia’s BNPL boom: Gen Z, digital payments drive a US$53B market by 2027

Quick Summary:

The buy-now-pay-later (BNPL) market in Southeast Asia is expected to reach US$53.2 billion by 2027, according to analysts at UnaFinancial.

The region, with its young and tech-savvy population, has seen a rapid increase in buy-now-pay-later adoption, particularly among Gen Z consumers who are open to new financial technologies.

Thailand and Vietnam will see more moderate growth, reaching US$8.2 billion and US$5.9 billion, respectively.

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Article Details

Author / Journalist: Sainul

Category: StartupsTechnology

Markets: SingaporeIndonesiaMalaysiaPhilippinesThailandVietnam

Topics: Finance UnaFinancial News Buy Now Pay Later BNPL

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-20 @ 04:56:28 (5 days ago)

News Timezone: GMT +8:00

News Source URL: e27.co

Language: English

Article Length: 261 words

Reading Time: 2 minutes read

Sentences: 13 lines

Sentence Length: 21 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © e27

News ID: 23805795

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