Snap Touts New Ad Formats And 'Simple Snapchat' — 10M Users Trial Growth-Driving Feature

Quick Summary:

During its third-quarter earnings call on Tuesday, Snap Inc. (NYSE:SNAP) highlighted strong growth in daily active users and promising early results from its new ad formats and “Simple Snapchat” layout.

Early results, particularly on Android, have been positive.“Approximately 10 million Snapchatters using Simple Snapchat across dozens of countries,” said Spiegel.

He went on to talk about “Simple Snapchat,” a major redesign focused on improving user experience through streamlined navigation and easier content discovery.

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Article Details

Author / Journalist: Ananya Gairola

Category: Technology

Markets: United States

Topics: Consumer Tech SNAP Simple Snapchat Benzinga neuro Stories That Matter SnapChat Tech Benzinga META Evan Spiegel News

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-10-30 @ 07:27:13 (2 days ago)

News Timezone: GMT +8:00

News Source URL: benzinga.com

Language: English

Article Length: 406 words

Reading Time: 3 minutes read

Sentences: 19 lines

Sentence Length: 22 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Benzinga

News ID: 23336173

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Official Website: benzinga.com

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