The innovative Score dating app has made a triumphant return, now accessible to all users regardless of credit history.
Originally designed for those with good to excellent credit scores, the relaunched version introduces a freemium model with a basic free tier and optional verification for premium perks.
From Experiment to Permanent Fixture
Founded by Luke Bailey, Score first debuted two years ago as a 90-day U.S.-only trial requiring a minimum credit score of 675 to spark conversations on financial compatibility.
The app exploded in popularity, drawing 50,000 users and international headlines before extending its run to six months and eventually shutting down amid ongoing demand.
New Features Enhancing Inclusivity
Available now on the iOS App Store, the updated app lets everyone browse and connect for free, while verified users unlock video intros, nearby matches, and pre-swipe messaging.
Verification employs a soft-pull check via Equifax, safeguarding credit scores and privacy by not storing full reports or sensitive data.
Addressing Financial Compatibility in Relationships
Bailey highlights that 54% of people cite a partner's debt as a potential divorce trigger, positioning Score to integrate financial responsibility into modern dating.
Early data revealed generational credit gaps, such as millennial men outscoring women by 11%, underscoring socioeconomic influences on compatibility.
Global Ambitions and Market Impact
Future plans feature expansion into Canada with forthcoming partnerships, aiming to evolve user insights on stability predictors.
This relaunch challenges the dating industry by measuring accountability beyond mere user retention, potentially reshaping how platforms prioritize long-term relationship success.