Samsung Galaxy solidifies dominance in Indian smartphone market

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Although Samsung lagged behind Chinese brands in terms of sales volume, it maintained the No.1 market share by revenue, driven by increased sales of high-end premium products like the Galaxy S series.“The market is increasingly shifting toward value growth, fueled by a premiumization trend,” said analyst Prachir Singh.

The brand has been prioritizing its flagship Galaxy S series and enhancing its value-driven portfolio," said Counterpoint Senior Research Analyst Prachir Singh.“Samsung is also integrating Galaxy AI features into its mid-range and affordable premium models in the A series, encouraging consumers to upgrade to higher price segments,” he said.

According to the latest research from Counterpoint Technology Market Research’s Monthly India Smartphone Tracker, Samsung had a 22.8% value share of the market.Apple Inc.came in second with a 21.6% market share, supported by strong shipments of the iPhone 15 and iPhone 16 series.

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Category: Economy

Markets: South KoreaIndia

Topics: Quarter Series Terms Galaxy Third Market Samsung Counterpoint Share Research Value

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-04 @ 11:13:20 (2 weeks ago)

News Timezone: GMT +8:00

News Source URL: kedglobal.com

Language: English

Article Length: 442 words

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Sentences: 18 lines

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