Rainfall, price hikes slow AC sales in April, industry eyes growth

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Rainfall, price hikes slow AC sales in April, industry eyes growth - Business Standard

Quick Summary:

Intermittent rainfall in south India and recent thunderstorms with moderate rain in some parts of north and eastern regions have slowed down the pace of sales of room air conditioners in April, but the industry is still expecting a double-digit growth with recent weather forecasts suggesting an intense summer.

Manufacturers of room air conditioners (RAC), including Blue Star, Samsung, and Haier, are also going for a price increase of up to 5 per cent in April, extending the impact on raw material costs and currency exchange fluctuations amidst macroeconomic volatility.

Besides, the room AC industry is still dependent on imports of crucial components such as compressors, PCBs, and fan motors, mainly from China, and is anxiously looking at the tariff standoff triggered by the Trump administration.