Perplexity brings ads to its platform

Quick Summary:

Ads will appear in the U.S.to start, formatted as “sponsored follow-up questions.” (E.g., “How can I use LinkedIn to enhance my job search? ”) Paid media will be positioned to the side of answers, and labeled as sponsored.

AI-powered search engine Perplexity says it’ll begin experimenting with ads on its platform starting this week.

Generative AI startup Writer raises $200M at a $1.

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Article Details

Author / Journalist: Kyle Wiggers

Category: Technology

Markets: United States

Topics: AI Perplexity Marketing Advertising Ads Search engine

Source Website Secure: Yes (HTTPS)

News Sentiment: Positive

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-13 @ 04:18:23 (12 hours ago)

News Timezone: GMT -5:00

News Source URL: techcrunch.com

Language: English

Article Length: 353 words

Reading Time: 2 minutes read

Sentences: 22 lines

Sentence Length: 17 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © TechCrunch

News ID: 23564887

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Official Website: techcrunch.com

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