Paris Olympics: online sales of tennis, other sporting goods surge as Chinese celebrate gold haul

Quick Summary:

Alibaba’s online shopping platforms have experienced a surge in interest and sales of sporting goods, as Chinese consumers keenly follow the country’s gold medal wins at the Paris Olympics.

The racquet used by Zheng in Paris, made by US tennis brand Wilson, immediately became the top product in the tennis category on Tmall.

Beauty brands appeared to be the most popular category, accounting for over half of the 43 French brands which achieved more than 1 million yuan (US$139,523) in sales, according to data provided by the platform.

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Article Details

Author / Journalist: Ann Cao

Category: Technology

Markets: Hong KongChinaCroatiaSouth Korea

Topics: Tennis Sales Chinese Platform Cent Consumers Zheng Brands Year Table China

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-08-08 @ 20:00:13 (4 hours ago)

News Timezone: GMT +8:00

News Source URL: scmp.com

Language: English

Article Length: 542 words

Reading Time: 4 minutes read

Sentences: 18 lines

Sentence Length: 31 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © SCMP

News ID: 21984659

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