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Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9%

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Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9% - Retail Dive

Quick Summary:

Some analysts expected the retailer to take more drastic action on its oversold franchises, but CEO Elliott Hill still sees a place for the “beloved silhouettes.

Shanghai residents pass by a Nike store on the Nanjing Road shopping street on April 17, 2010, in Shanghai, China.

The executive has instructed employees to look for more opportunities to innovate in apparel, a dictate that comes shortly after the retailer announced a sculpting and performance brand in partnership with Kim Kardashian’s Skims.

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Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9% - Retail Dive (Picture 1)Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9% - Retail Dive (Picture 2)Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9% - Retail Dive (Picture 3)Nike focused on ‘rightsizing’ key footwear styles as sales plunge 9% - Retail Dive (Picture 4)

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Article Details

Author / Journalist: Cara Salpini

Category: Business

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-03-21 @ 12:45:00 (1 days ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 567 words

Reading Time: 4 minutes read

Sentences: 22 lines

Sentence Length: 26 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 27223219

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About Retail Dive

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Main Topics: Business

Official Website: retaildive.com

Year Established: 2012

Headquarters: United States

News Last Updated: 2 days ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #97

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  • URL: https://beamstart.com/news/nike-focused-on-rightsizing-key-17425758485598

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