Netflix's efforts to grow ad tier in focus as subscriber growth slows

Quick Summary:

Overall revenue likely rose 16.4 per cent to US$9.53 billion (S$12.

The company added an estimated 4.82 million subscribers in the second quarter, according to LSEG data.

In May, the company said its ad-supported tier reached 40 million monthly active users across the globe and accounted for 40 per cent of all sign-ups in the countries it was available, up from 23 million in January.

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Article Details

Category: EconomyBusiness

Markets: SingaporeOman

Topics: Revenue Viewership Months Cent Million Growth Company Quarter Netflix Summer Added

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-07-18 @ 08:10:00 (4 hours ago)

News Timezone: GMT +8:00

News Source URL: straitstimes.com

Language: English

Article Length: 636 words

Reading Time: 4 minutes read

Sentences: 29 lines

Sentence Length: 22 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © The Straits Times

News ID: 21668878

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Main Topics: EconomyBusiness

Official Website: straitstimes.com

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