Maruti Suzuki launches all-new version of Dzire to strengthen product range

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Maruti Suzuki launches all-new version of Dzire to strengthen product range - Business Standard

Quick Summary:

Maruti Suzuki India on Monday introduced the all-new version of its compact sedan Dzire and said the automaker would continue to cater to all customer segments in order to preserve its high market share in the domestic market.

While the SUV segment has been growing, other segments are also important to the company in order to maintain high market share, Maruti Suzuki India (MSI) MD and CEO Hisashi Takeuchi told reporters here.

MSI Senior Executive Officer (Marketing and Sales) Partho Banerjee said the company's endeavour is to serve all customer segments.