The 145 per cent tariff Trump imposed on most Chinese-made goods, along with the elimination of customs exemption for items valued below $800 entering the US duty-free, has impacted these platforms’ business strategies.
Since entering the US market, Shein and Temu have challenged the hegemony of Western retailers by combining very low prices with extensive influencer marketing campaigns.
US politicians and business groups have been lobbying for the long-standing exemption, characterising it as a trade loophole that unfairly advantaged low-cost Chinese products and served as a portal for illicit drugs and counterfeits to enter the country.
The story "MAGA effect: Why Temu, Shein are set to cost higher for US customers?" has 521 words across 23 sentences, which will take approximately 3 - 5 minutes for the average person to read.
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