Lotte Wellfood, Topper Guild to co-work for Pepero Day promotion

Quick Summary:

The snack, produced by Lotte Wellfood, has seen growing popularity in overseas markets, with global sales reaching 200 billion won ($150 million) last year.

During a strategy meeting in Warsaw, Poland, Lotte Group Chairman Shin Dong-bin urged the development of mega-brands with annual sales exceeding 1 trillion won ($752 million).

The company aims to achieve 1 trillion won in Pepero sales by 2035, positioning it as a top 10 global brand and the leading snack brand in Asia.

---

More Pictures

---

Read Quick SummarySave Time

or

Article Details

Category: Economy

Markets: South KoreaPoland

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-09-12 @ 11:22:26 (5 days ago)

News Timezone: GMT +8:00

News Source URL: kedglobal.com

Language: English

Article Length: 176 words

Reading Time: 1 minutes read

Sentences: 8 lines

Sentence Length: 22 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Korea Economic Daily

News ID: 22552575

View Article Analysis

About Korea Economic Daily

Main Topics: Economy

Official Website: kedglobal.com

Year Established: 1964

Headquarters: South Korea

News Last Updated: 1 days ago

Coverage Areas: South Korea

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #91

Publisher Details

Frequently Asked Questions