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LG Group units step up joint marketing for in-vehicle electronics

Korea Economic Daily LogoKorea Economic Daily12h ago

LG Group units step up joint marketing for in-vehicle electronics - Korea Economic Daily

Quick Summary:

Chief executives of LG Group’s key units, including LG Electronics Inc., will visit the headquarters of global carmakers for a series of closed-door meetings, starting in June, in their push to expand in the software-defined vehicle market, according to industry sources on Monday.

During the events, the group’s units will hold individual meetings with prospective clients to pitch their product portfolio, including in-vehicle infotainment systems, automotive displays, camera and communication modules, vehicle headlamps and automotive sensors such as radar and LiDAR (light detection and ranging), as well as electric vehicle batteries.

With the automobile market shifting toward moving electronic devices, vehicle electronics are expected to play a key role in controlling and processing key functions of cars.“The era is approaching fast when vehicle performance is defined more by software than by the engine,” said an automobile industry official.


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LG Group units step up joint marketing for in-vehicle electronics - Korea Economic Daily (Picture 1)LG Group units step up joint marketing for in-vehicle electronics - Korea Economic Daily (Picture 2)LG Group units step up joint marketing for in-vehicle electronics - Korea Economic Daily (Picture 3)

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Article Details

Category: Economy

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Negative

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-03-18 @ 13:23:32 (12 hours ago)

News Timezone: GMT +8:00

News Source URL: kedglobal.com

Language: English

Article Length: 371 words

Reading Time: 3 minutes read

Sentences: 21 lines

Sentence Length: 18 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Korea Economic Daily

News ID: 27133285

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About Korea Economic Daily

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Main Topics: Economy

Official Website: kedglobal.com

Update Frequency: 8 posts per day

Year Established: 1964

Headquarters: South Korea

News Last Updated: 4 hours ago

Coverage Areas: South Korea

Ownership: Independent Company

Publication Timezone: GMT +8:00

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News Language: English

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Website Security: Secure (HTTPS)

Publisher ID: #91

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