Let your brand be a storyteller, not a seller: 6 marketing storytelling tips

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The story "Let your brand be a storyteller, not a seller: 6 marketing storytelling tips" was covered 14 hours ago by e27, a news publisher based in Singapore.

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Quick Summary:

Companies that have been listening to their customers on social media and other online channels might notice that people are less likely to trust brands that speak only about their products or services.

Modern marketing is not about brands but people.

A human focus becomes key.