Lego sales rise as bricks click with more shoppers

Quick Summary:

LONDON: Lego reported strong sales growth for 2024 as more shoppers snapped up its colourful plastic brick construction sets and the toymaker said it was taking market share from rivals.

Lego's overall revenue grew 13% to 74.3 billion Danish crowns ($10.82 billion), up from 2% growth in 2023.

The Danish family-owned company is building new factories in the U.S.state of Virginia and in Vietnam, and is expanding the Monterrey factory and facilities in China and Hungary.

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Article Details

Category: EconomyBusiness

Markets: MalaysiaChinaHungaryMexicoVietnam

Topics: /Business/Business News Market share Corporate News Lego Toymaker

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-03-11 @ 16:25:00 (1 days ago)

News Timezone: GMT +8:00

News Source URL: thestar.com.my

Language: English

Article Length: 436 words

Reading Time: 3 minutes read

Sentences: 19 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © The Star

News ID: 26886443

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Official Website: thestar.com.my

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