Black Friday, a day after Thanksgiving, traditionally marks the beginning of a special deals and discount season for shoppers.“We will increase the operation rate of our production facilities in North America, including the second one under construction, to the maximum,” said a Kolmar Korea official.“We will aggressively expand our sales network not only in North America but also in Central and South America and Europe.”Cosmax is considering building a new offshore plant in Latin America to meet burgeoning demand for its beauty products, Choi Kyoung, vice chairman of Cosmax, said early this month.
In the second quarter, the National Pension Service has raised its bets on South Korean beauty and food companies on expectations that the ongoing Hallyu, or Korean Wave, will continue to power their export growth.APR Co., a skincare products maker that debuted on the Kospi in February this year, topped the list of stocks to which the world's No.3 pension scheme sharply raised its exposure.
Small and medium-sized indie K-beauty brands such as Cosrxinc, Skin1004, Beauty of Joseon and Round Lab performed well in the US and other countries with trendy and innovative products and creative social media marketing.“The rise of domestic indie brands and their rapid exports growth were the driving force behind our earnings improvement,” said a Cosmax official.
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