Is the CEO of the heavily funded humanoid robot startup Figure AI exaggerating his startup’s work with BMW?

Quick Summary:

A closer look at the details of humanoid activity at the automaker's U.S.factory reveals a decidedly more modest affair than some of the CEO's past comments seemed to suggest.

In February, Adcock reminded his LinkedIn network that the BMW deal had been inked one year earlier, writing, “We signed our first commercial customer, BMW, a year ago,” his LinkedIn post read.“We currently have a fleet of robots performing end-to-end operations.

A second Figure robot stood idle next to the one performing the task, before the video zoomed out to show a highly automated plant of which Figure is currently playing a small role.

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Article Details

Author / Journalist: Jason Del Rey

Category: EconomyBusiness

Markets: United States

Topics: Automation Manufacturing BMW Group Robotics A.I.

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-06 @ 18:56:37 (2 days ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 1171 words

Reading Time: 7 minutes read

Sentences: 6 lines

Sentence Length: 196 words per sentence (average)

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Copyright Owner: © Fortune

News ID: 27628871

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