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How I came to understand Taylor Swift—and what she gets right about success

Fortune LogoFortune1d ago

How I came to understand Taylor Swift—and what she gets right about success - Fortune

Quick Summary:

Taylor Swift has built one of the world’s most resilient brands and it’s not by chance—she’s a masterful business strategist.

Network scientist Albert-László Barabási explained these vast differences in success in his book The Formula: "The currency of success can vary, but what is universal is that there is no upper limit on how much of it a superstar can earn.It's unbounded".

After she won Album of the Year at the 2010 Grammys, her shaky performance with Stevie Nicks reignited criticism.“Give an incredibly wretched vocal performance,” the Washington Post wrote, “go on to win the biggest Grammy of 2010 anyway.


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Article Details

Author / Journalist: Kevin Evers

Category: EconomyBusiness

Markets:

Topics:

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2025-04-03 @ 16:35:11 (1 days ago)

News Timezone: GMT +8:00

News Source URL: fortune.com

Language: English

Article Length: 1109 words

Reading Time: 7 minutes read

Sentences: 4 lines

Sentence Length: 278 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Fortune

News ID: 27568446

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About Fortune

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Main Topics: EconomyBusiness

Official Website: fortune.com

Update Frequency: 31 posts per day

Year Established: 1929

Headquarters: United States

News Last Updated: 8 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

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API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #95

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