Here's how Jio wants to take on Facebook's, Instagram's ‘most loved’ feature

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Times of India 2 mo ago

Here's how Jio wants to take on Facebook's, Instagram's ‘most loved’ feature - Times of India

Quick Summary:

The Indian edition of the music and pop culture magazine, Rolling Stones India, Creativeland Asia and Jio Platforms Limited have jointly launched Platform – a short-video app for entertainers.

As per a press release, the app is aimed at "star entertainers, with an ecosystem built for organic growth and steady monetisation".

Called Platform, the new app is aimed at entertainers and does exactly what Reels do.