Grove doubles down on DTC, will ditch brick-and-mortar partnerships

Quick Summary:

The sustainability-focused consumer products brand said that selling through retail stores generated few sales and has been “consistently unprofitable.

Any loss from ditching the retail partnerships is expected to be offset by the company’s strength in DTC, he also said.

Many, if not most, direct-to-consumer brands have realized that wholesale partnerships, rather than being an obstacle, are actually key to sales and margins.

---

More Pictures

---

Read Quick SummarySave Time

or

Article Details

Author / Journalist: Daphne Howland

Category: EconomyBusiness

Markets: United States

Topics: Partnerships Retail Last Investment Sales Grove Company’s Brand Year Company Million

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-11-13 @ 12:25:00 (21 hours ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 436 words

Reading Time: 3 minutes read

Sentences: 17 lines

Sentence Length: 26 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 23575134

View Article Analysis

About Retail Dive

Main Topics: EconomyBusiness

Official Website: retaildive.com

Update Frequency: 6 posts per day

Year Established: 2012

Headquarters: United States

News Last Updated: 21 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #56

Publisher Details

Frequently Asked Questions