Google revamps shopping feature with AI-powered product curation

Quick Summary:

Upcoming features include AI-generated briefs, dynamic filters to narrow searches based on specific attributes and personalized feeds.

Though Google isn’t a retailer, the changes to Google Shopping, along with planned updates to the basic web search, could set a new standard for consumer expectations.“We think there's a ton of opportunity to incorporate generative AI and personalization to really transform the shopping experience, and we're really focused on doing it right and in a way that is rooted in solving real shopper pain points,” Rincon said.

Upcoming features include AI-generated briefs, dynamic filters to narrow searches based on specific attributes and personalized feeds.

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Article Details

Author / Journalist: Bryan Wassel

Category: EconomyBusiness

Markets: United States

Topics: Rincon Include Personalized Changes Consumers Google Searches Shopping Page Experience Items

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-10-17 @ 10:00:00 (21 hours ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 339 words

Reading Time: 2 minutes read

Sentences: 11 lines

Sentence Length: 31 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 23107183

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