From inspiration to purchase: High action holiday shoppers dial up spend on Pinterest

Quick Summary:

The holidays are the time to splurge on new goods and experiences, and Pinterest is where consumers come to do just that.

With that goal in mind, the retailer designed ads to reach both people shopping for holiday outfits and people purchasing gifts.

For best results, Malone recommends building a marketing calendar that moves people through the customer journey in time for holiday shopping.

---

More Pictures

---

Read Quick SummarySave Time

or

Article Details

Category: Business

Markets: United States

Topics: Weekly People Pinterest Retailers Users Platform Holiday Shopping Links Shoppers Time

Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-07-01 @ 05:00:00 (3 days ago)

News Timezone: GMT +8:00

News Source URL: retaildive.com

Language: English

Article Length: 984 words

Reading Time: 6 minutes read

Sentences: 42 lines

Sentence Length: 24 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Retail Dive

News ID: 21444532

View Article Analysis

About Retail Dive

Main Topics: Business

Official Website: retaildive.com

Update Frequency: 7 posts per day

Year Established: 2012

Headquarters: United States

News Last Updated: 19 hours ago

Coverage Areas: United States

Ownership: Independent Company

Publication Timezone: GMT +8:00

Content Availability: Worldwide

News Language: English

RSS Feed: Available (XML)

API Access: Available (JSON, REST)

Website Security: Secure (HTTPS)

Publisher ID: #97

Publisher Details

Frequently Asked Questions