Forging Asean unity through tourism

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Forging Asean unity through tourism - Business Mirror

Quick Summary:

From January 15 to 20, 2025, all roads in the ASEAN tourism highway led to the Persada Johor International Convention Centre in Johor Bahru, Malaysia, where the ASEAN Tourism Forum (ATF) 2025 was held.

With the theme “Unity in Motion: Shaping ASEAN’s Tourism Tomorrow,” ATF 2025, organized by the Ministry of Tourism, Arts and Culture of Malaysia and Tourism Malaysia, is committed to building an ASEAN tourism industry that is robust and sustainable.

The forum, attended by more than 1,000 delegates from across the world, seeks to overcome current obstacles and clear the path for a prosperous future by utilizing the combined abilities and common goals of its 10 ASEAN member states (Brunei, Cambodia, East Timor, Indonesia, Laos, Malaysia, Myanmar, Singapore, Thailand and Vietnam).