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Flipkart records 7.2 bn customer engagement visits during festive season

Business Standard LogoBusiness Standard2d ago

Flipkart records 7.2 bn customer engagement visits during festive season - Business Standard

Quick Summary:

Additionally, some of the sellers witnessed 40-50 per cent year-on-year growth this festive period.

India’s festival season is set to ignite a major boost for the country’s e-commerce sector, with sales expected to reach Rs 100,000-120,000 crore in Gross Merchandise Value (GMV), according to an analysis by Redseer Strategy Consultants.

Reflecting a surge in consumer sentiment and digital adoption, the organisation also witnessed a record 282 million unique visitors during the period, primarily driven by premiumisation and personalised preferences, especially in Metros and Tier-2+ cities, setting new benchmarks for e-commerce in India.


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Article Details

Category: BusinessFinance

Markets:

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Source Website Secure: Yes (HTTPS)

News Sentiment: Neutral

Fact Checked: Legitimate

Article Type: News Report

Published On: 2024-10-29 @ 21:48:42 (2 days ago)

News Timezone: GMT +5:00

News Source URL: business-standard.com

Language: English

Article Length: 643 words

Reading Time: 4 minutes read

Sentences: 29 lines

Sentence Length: 23 words per sentence (average)

Platforms: Desktop Web, Mobile Web, iOS App, Android App

Copyright Owner: © Business Standard

News ID: 23329234

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Main Topics: BusinessFinance

Official Website: business-standard.com

Update Frequency: 220 posts per day

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News Last Updated: 2 hours ago

Coverage Areas: India

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Publisher ID: #49

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